Market outlook positive among Avionics Europe attendees

By Joseph Normandin

Posted by John McHale

The mood among attendees and exhibitors at our Avionics Europe conference this week is one of optimism – regarding the market outlook and the developments in next-generation avionics technology.

The mood among attendees and exhibitors at our Avionics Europe conference in Amsterdam this week this week is one of optimism – regarding the market outlook and the developments in next-generation avionics technology.

Many who deal with the commercial market have felt the sting of the current global recession, but feel the market is starting to show signs of coming back – such as the successful flight tests of the Boeing 787 Dreamliner and new orders for other aircraft from Boeing and Airbus.

Officials at Green Hills Software in Santa Barbara, Calif., say the European market has been quite strong for safety-critical software applications. Echoing their comment was Barbara Schmitz, chief marketing officer of MEN Mikro Elektronik in Nuremburg, Germany, a recent entrant to the avionics market.

MEN Mikro officials see the avionics market especially in Europe as their next growth opportunity, Schmitz says.

The keynote address by John Law, surveillance programs manager at Eurocontrol in Brussels, Belgium, gave an update on next-generation navigation technology and a roadmap of when it will be integrated. Despite the economic woes, - Automatic Dependent Surveillance–Broadcast (ADS-B), Area Multilateration, and Mode-S as already beginning with most technology retrofits completed by 2017.

The military avionics market continues to be steady especially in the U.S. CMC Electronics – an exhibitor at Avionics Europe – say the see increased demand for their military avionics displays in 2010.

Theresa Hartley, an analyst at Forecast International in Washington says that while funding for new military platforms is decreasing, funding for retrofits is increasing, which is good news for military avionics suppliers.

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The Aerospace & Defense Bloggers

Ernesto Burden is the publisher of PennWell’s Aerospace & Defense Media Group, including Military & Aerospace Electronics, Avionics Intelligence and Avionics Europe.  He’s a father of four, a runner, and an avid digital media enthusiast with a deep background in the intersection of media publishing, digital technology, and social media. He can be reached at ernestob@pennwell.com and on Twitter @aero_ernesto.

John Keller is editor-in-chief of Military & Aerospace Electronics magazine, which provides extensive coverage and analysis of enabling electronic and optoelectronic technologies in military, space, and commercial aviation applications. A member of the Military & Aerospace Electronics staff since the magazine's founding in 1989, Mr. Keller took over as chief editor in 1995.

Skyler Frink is an Assistant Editor of Military & Aerospace Electronics and Avionics Intelligence. Skyler graduated Cum Laude from the University of New Hampshire with a BA in Journalism and a Minor in Information Technology in 2011. He has contributed to many different publications both online and in print throughout his career as a Journalist. Skyler can be reached skylerf@pennwell.com.

Courtney E. Howard, as executive editor, enjoys writing about all things electronics and avionics in PennWell’s burgeoning Aerospace and Defense Group, which encompasses Military & Aerospace Electronics, Avionics Intelligence, the Avionics Europe conference, and much more. She’s also a self-proclaimed social-media maven, mil-aero nerd, and avid avionics geek. Connect with Courtney at Courtney@Pennwell.com, @coho on Twitter, and on LinkedIn.

Mil & Aero Magazine

May 2012
Volume 23, Issue 5