Panasonic Avionics launches new Wi-Fi Portal for in-flight connectivity

Summary points: 

• Panasonic Avionics launches cloud-native Wi-Fi Portal platform for airlines.
• The system is connectivity provider-agnostic and works across mixed fleets.
• Airlines can customize design, pricing, and Wi-Fi entitlements through self-service tools

IRVINE, Calif. - Panasonic Avionics Corp. in Irvine, Calif., has launched a cloud-native Wi-Fi Portal platform that gives airlines autonomy over their in-flight connectivity services. The platform, which is agnostic to connectivity providers, can be deployed across mixed fleets and customized without formal requests or lengthy approvals.

With self-service tools, airlines can tailor their portal design, update content, adjust pricing, and manage passenger entitlements such as free or discounted Wi-Fi for frequent flyers or premium cabins. The system also supports seamless roaming with global mobile operators and features an interface designed to simplify passenger Wi-Fi purchases.

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"After listening to our customers' feedback and combining it with our deep understanding of the IFEC market, we created a unique tool that gives airlines full control over their in-flight connectivity offering and reflects the growth of our software design capabilities," said John Wade, vice president of connectivity services at Panasonic Avionics. "We recognize how crucial it is for airlines to manage the in-flight experience, showcase their brand, implement unique pricing strategies, and have the flexibility to adjust as required. Our Wi-Fi Portal will provide this for airlines, enabling them to further enhance the passenger experience."

The portal integrates with Panasonic Avionics' OneMedia platform, enabling airlines to generate revenue from banner advertising and video sponsorships. It also incorporates a suite of features. The portal uses a cloud-native SaaS infrastructure, which delivers enhanced performance. Airlines can use a self-service content management system, which allows them to customize the portal. The solution is connectivity provider-agnostic, and it is compatible with mixed fleets. In addition, APIs are available, which support integration with airline websites, apps, and third-party portals.